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https://hdl.handle.net/1959.11/13870
Title: | Teaching Business English | Contributor(s): | Zhang, Zuocheng (author) | Publication Date: | 2013 | DOI: | 10.1002/9781405198431.wbeal1152 | Handle Link: | https://hdl.handle.net/1959.11/13870 | Abstract: | Teaching business English is an important growth area in English-language teaching. It involves understanding three key facets: business, business English, and teaching business English. These aspects will be dealt with in turn below. Business can be understood narrowly as commercial transactions (Zorn & Simpson, 2009). Broadly, it refers to a wide range of "economic, public, and social activities such as trade, management, fi nance, marketing, tourism, journalism, and law" (Chen & Wang, 2009, p. 5) or "a range of contexts in which members of various kinds of organisations interact to achieve business, organisational or relationship goals" (Zorn & Simpson, 2009, p. 32). As these understandings specify the wide range of business contexts in which English can be used, they may help in pinning down the scope of business English and the teaching of business English. | Publication Type: | Entry In Reference Work | Source of Publication: | The Encyclopedia of Applied Linguistics | Publisher: | John Wiley & Sons Ltd | Place of Publication: | Chichester, United Kingdom | ISBN: | 9781405198431 | Fields of Research (FoR) 2008: | 130207 LOTE, ESL and TESOL Curriculum and Pedagogy (excl Maori) 200401 Applied Linguistics and Educational Linguistics 200303 English as a Second Language |
Fields of Research (FoR) 2020: | 390108 LOTE, ESL and TESOL curriculum and pedagogy 470401 Applied linguistics and educational linguistics 470306 English as a second language |
Socio-Economic Objective (SEO) 2008: | 930302 Syllabus and Curriculum Development | Socio-Economic Objective (SEO) 2020: | 160301 Assessment, development and evaluation of curriculum | HERDC Category Description: | N Entry In Reference Work |
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Appears in Collections: | Entry In Reference Work School of Education |
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