Please use this identifier to cite or link to this item: https://hdl.handle.net/1959.11/19302
Title: The wording of bipolar attitude scales in Chinese
Contributor(s): Low, Graham (author); Tasker, Isabel  (author)orcid ; Hong, Lu (author)
Publication Date: 1991
DOI: 10.1080/0013188910330207
Handle Link: https://hdl.handle.net/1959.11/19302
Abstract: There is a serious dearth of detailed work on designing questionnaires in many of the world's major languages. This paper focuses on attitude rating scales which form part of Likert-type questionnaires in Chinese (Putonghua). In particular, it looks at whether the design problems for scales of agree-disagree and approve-disapprove are similar in English and Chinese. It concludes that they are not, and that workable bipolar scales of approval especially are difficult to construct in Chinese. A number of suggested scales are offered as a help to those wanting to design attitude questionnaires, though the point is made that more empirical testing is needed.
Publication Type: Journal Article
Source of Publication: Educational Research, 33(2), p. 141-150
Publisher: Routledge
Place of Publication: United Kingdom
ISSN: 0013-1881
1469-5847
Field of Research (FOR): 200322 Comparative Language Studies
200311 Chinese Languages
200401 Applied Linguistics and Educational Linguistics
Socio-Economic Outcome Codes: 950201 Communication Across Languages and Culture
Peer Reviewed: Yes
HERDC Category Description: C1 Refereed Article in a Scholarly Journal
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