Please use this identifier to cite or link to this item: https://hdl.handle.net/1959.11/9741
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dc.contributor.authorSun, Lanen
local.source.editorEditor(s): Dr Venkatesh Mahadevan and Dr Chris Zhangen
dc.date.accessioned2012-03-19T11:55:00Z-
dc.date.issued2011-
dc.identifier.citationInternational Journal of Innovation, Management and Technology, 2(4), p. 270-273en
dc.identifier.issn2010-0248en
dc.identifier.urihttps://hdl.handle.net/1959.11/9741-
dc.description.abstractThe Hotel industry has been dramatically driven by tourism industry during the past few decades. Facing an intensive global competition, hotels are required to offer not just a place to live, but a kind of customer satisfaction through standardized services. Raffles Hotel Singapore is one of the interesting cases within the luxury hotels sector. Being a leader in the upscale hotel industry, it stands in a unique position, but still faces competitions from its rivalries. This paper performed a SWOT analysis, identifying the external and internal business environment of the Singapore Hotel Industry; the core competences of the Raffles; the strategic directions and the implementation of the key strategies. The aim is to improve the efficiency of Singapore Hotel Industry and address the Hotel Industry sustainability in facing a new challenge.en
dc.languageenen
dc.publisherInternational Association of Computer Science and Information Technology (IACSIT)en
dc.relation.ispartofInternational Journal of Innovation, Management and Technologyen
dc.titleThe Core Competences and Strategic Management of Raffles - A Case Study of Singapore Hotel Industryen
dc.typeConference Publicationen
dc.relation.conferenceICIIM 2011: International Conference on Innovation and Information Managementen
dcterms.accessRightsGolden
dc.subject.keywordsInnovation and Technology Managementen
dc.subject.keywordsOrganisation and Management Theoryen
dc.subject.keywordsHospitality Managementen
local.contributor.firstnameLanen
local.subject.for2008150310 Organisation and Management Theoryen
local.subject.for2008150402 Hospitality Managementen
local.subject.for2008150307 Innovation and Technology Managementen
local.subject.seo2008910406 Technological and Organisational Innovationen
local.subject.seo2008910402 Managementen
local.profile.schoolUNE Business Schoolen
local.profile.emaillansun@une.edu.auen
local.output.categoryE1en
local.record.placeauen
local.record.institutionUniversity of New Englanden
local.identifier.epublicationsrecordune-20110222-105636en
local.date.conference14th - 15th January, 2011en
local.conference.placeChengdu, Chinaen
local.publisher.placeSingaporeen
local.identifier.runningnumberArticle 143en
local.format.startpage270en
local.format.endpage273en
local.url.openhttp://www.ijimt.org/papers/143-M549.pdfen
local.peerreviewedYesen
local.identifier.volume2en
local.identifier.issue4en
local.access.fulltextYesen
local.contributor.lastnameSunen
dc.identifier.staffune-id:lansunen
local.profile.roleauthoren
local.identifier.unepublicationidune:9932en
dc.identifier.academiclevelAcademicen
local.title.maintitleThe Core Competences and Strategic Management of Raffles - A Case Study of Singapore Hotel Industryen
local.output.categorydescriptionE1 Refereed Scholarly Conference Publicationen
local.conference.detailsICIIM 2011: International Conference on Innovation and Information Management, Chengdu, China, 14th - 15th January, 2011en
local.search.authorSun, Lanen
local.uneassociationUnknownen
local.year.published2011en
local.date.start2011-01-14-
local.date.end2011-01-15-
Appears in Collections:Conference Publication
UNE Business School
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