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Title: Putting Your Money Where Your Mouth Is: A Profile of Ethical Investors
Contributor(s): Beal, Diana (author); Goyen, Michelle (author)
Publication Date: 1998
DOI: 10.1016/S1057-0810(99)80007-9
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Abstract: This research sought to determine why people chose to invest in Earth Sanctuaries Limited (ESL), which conserves ecosystems and breeds endangered species as its corporate mission, an unequivocally ethical objective. Investors were surveyed to assess the relative importance of financial versus ecological considerations. Demographic and investor behavior attributes of ESL shareholders were compared with those of Australian shareholders as reported by an Australian Stock Exchange survey. The results showed that the environmental mission of ESL took pre-eminence over financial considerations for these investors. Comparison of the two groups revealed significant differences in most variables.
Publication Type: Journal Article
Source of Publication: Financial Services Review, 7(2), p. 129-143
Publisher: Academy of Financial Services
Place of Publication: United States
ISSN: 1057-0810
Field of Research (FOR): 150205 Investment and Risk Management
150201 Finance
Peer Reviewed: Yes
HERDC Category Description: C1 Refereed Article in a Scholarly Journal
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Appears in Collections:Journal Article

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