Please use this identifier to cite or link to this item: https://hdl.handle.net/1959.11/27900
Title: Examining the antecedents and consequences of perceived shopping value through smart retail technology
Contributor(s): Adapa, Sujana  (author)orcid ; Fazal-e-Hasan, Syed Muhammad  (author); Makam, Sathyaprakash Balaji (author); Azeem, Muhammad Masood  (author)orcid ; Mortimer, Gary (author)
Publication Date: 2020-01
Early Online Version: 2019-08-08
DOI: 10.1016/j.jretconser.2019.101901
Handle Link: https://hdl.handle.net/1959.11/27900
Abstract: This study examines the antecedents and consequences of perceived shopping value through smart retail technology. Specifically, we propose that perceived complexity, perceived advantage, perceived novelty and perceived risk of using smart retail technologies determine consumers’ perceived shopping value, which, in turn, influences their store loyalty and intentions to adopt smart retail technology. Further, we propose that consumer innovativeness moderates these relationships. Survey responses from 338 actual shoppers with prior experience of smart retail technology were used to test the research model, while structural equation modelling was used to develop the proposed hypotheses. The present study offers a better understanding of consumer adoption of smart retail technology that may help managers to develop adoption strategies for successful implementation of smart retail technology in-store.
Publication Type: Journal Article
Source of Publication: Journal of Retailing and Consumer Services, v.52, p. 1-11
Publisher: Elsevier Ltd
Place of Publication: United Kingdom
ISSN: 1873-1384
0969-6989
Fields of Research (FoR) 2008: 150302 Business Information Systems
150313 Quality Management
150307 Innovation and Technology Management
Fields of Research (FoR) 2020: 350715 Quality management
350303 Business information systems
350307 Technology management
Socio-Economic Objective (SEO) 2008: 900101 Finance Services
900202 Professional, Scientific and Technical Services
900203 Property Services (incl. Security)
Socio-Economic Objective (SEO) 2020: 110302 Professional, scientific and technical services
110303 Property services (incl. security)
110201 Finance services
Peer Reviewed: Yes
HERDC Category Description: C1 Refereed Article in a Scholarly Journal
Appears in Collections:Journal Article
UNE Business School

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