Please use this identifier to cite or link to this item: https://hdl.handle.net/1959.11/10899
Title: Value Creation through Technologies and Innovation: A Study of AOL Hostile Takeover Time Warner
Contributor(s): Sun, Lan  (author)
Publication Date: 2012
Handle Link: https://hdl.handle.net/1959.11/10899
Abstract: The popularity of mergers and acquisitions as a tool of corporate strategy has soared over the last few decades. This paper reviews the AOL Time Warner merger and analyses how it creates significant synergies for both companies. It is also a showcase that demonstrates how customers benefit from the merger with high-speed Internet access, cheap price and the convenience of one bill customizable packages. This paper concludes that the measurement of benefits from takeover is complex, but the understanding of value and what drives it - is critical to the management. The unprecedented benefits will reach not only company and customers but also reach the industry to speed with the rest of the world in terms of the technological revolution, E-commerce and innovation. More importantly, the motivation for technology improvement and innovation should address the value creation and the goal of building shareholder wealth.
Publication Type: Conference Publication
Conference Name: 1st Global Conference for Academic Research (GCAR) - Managing Technology and Innovation in the 21st Century, Kuala Lumpur, Malaysia, 8th - 11th June, 2012
Conference Details: 1st Global Conference for Academic Research (GCAR) - Managing Technology and Innovation in the 21st Century, Kuala Lumpur, Malaysia, 8th - 11th June, 2012
Source of Publication: GCAR 2012 Conference Proceedings, p. 1-1
Publisher: Global Conference for Academic Research (GCAR)
Place of Publication: online
Field of Research (FOR): 150201 Finance
150202 Financial Econometrics
150303 Corporate Governance and Stakeholder Engagement
Socio-Economic Outcome Codes: 900101 Finance Services
910106 Income Distribution
HERDC Category Description: E3 Extract of Scholarly Conference Publication
Other Links: http://www.gcar2012.com/
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Appears in Collections:Conference Publication
UNE Business School

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