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Title: Integrated Business Strategies for Transnational Digital Entrepreneurship: Case Studies for Immigrant Startups
Contributor(s): Duan, Carson  (author)orcid ; Kotey, Bernice  (author)orcid ; Sandhu, Kamaljeet  (author)orcid 
Publication Date: 2021
DOI: 10.4018/978-1-7998-5015-1.ch001
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Abstract: This chapter examines the business strategies adopted by transnational digital entrepreneurship (TDE) through the lens of immigrant, transnational, digital entrepreneurship, and entrepreneurial ecosystem theories and practices. The chapter focuses on how transnational digital entrepreneurs deploy integrated strategies in the TDE process. The chapter argues proactive growth strategies and ecosystem strategies play critical structural roles in the TDE. This case study interviewed 12 Chinese transnational digital entrepreneurs in New Zealand and Australia. The results of qualitative data analysis show that transnational digital entrepreneurs rely on the resources and opportunities provided by both host and home country entrepreneurial ecosystems, and digital entrepreneurial ecosystem plays a transnational bridging role for these entrepreneurs. The results also demonstrate that the traditional immigrant entrepreneurial strategies, transnational strategies, and digital strategies have been integrated and adopted by these transnational digital entrepreneurs.
Publication Type: Book Chapter
Source of Publication: Handbook of Research on Management and Strategies for Digital Enterprise Transformation, p. 1-23
Publisher: IGI Global
Place of Publication: Hershey, United States of America
ISBN: 9781799850168
Fields of Research (FoR) 2020: 350302 Business information management (incl. records, knowledge and intelligence)
359999 Other commerce, management, tourism and services not elsewhere classified
350718 Strategy
Socio-Economic Objective (SEO) 2020: 280116 Expanding knowledge in language, communication and culture
150302 Management
HERDC Category Description: B1 Chapter in a Scholarly Book
WorldCat record:
Series Name: Advances in E-Business Research
Editor: Editor(s): Kamaljeet Sandhu
Appears in Collections:Book Chapter
UNE Business School

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