Please use this identifier to cite or link to this item: https://hdl.handle.net/1959.11/20256
Title: A Comparison of Internet-Based Participant Recruitment Methods: Engaging the Hidden Population of Cannabis Users in Research
Contributor(s): Temple, Elizabeth  (author)orcid ; Brown, Rhonda F (author)
Publication Date: 2011
Open Access: Yes
Handle Link: https://hdl.handle.net/1959.11/20256
Open Access Link: http://jrp.icaap.org/index.php/jrp/article/view/288/254Open Access Link
Abstract: While a growing number of researchers are embracing Internet-based data collection methods, the adoption of Internet-based recruitment methods has been relatively slow. This may be because little is known regarding the relative strengths and weaknesses of different methods of Internet-based participant recruitment, nor how these different recruitment strategies impact on the data collected. These issues are addressed in this article with reference to a study comparing the effectiveness of three Internet-based strategies in recruiting cannabis users for an online study. Consideration of the recruitment data leads us to recommend that researchers use multipronged Internet-based recruitment campaigns with appropriately detailed recruitment messages tailored to the population of interest and located carefully to ensure they reach the intended audience. Further, we suggest that building rapport directly with potential participants, or utilising derived rapport and implicit endorsements, is an important aspect of successful Internet-based participant recruitment strategies.
Publication Type: Journal Article
Source of Publication: Journal of Research Practice, 7(2), p. 1-20
Publisher: Athabasca University
Place of Publication: Canada
ISSN: 1712-851X
Fields of Research (FoR) 2008: 170110 Psychological Methodology, Design and Analysis
170113 Social and Community Psychology
170106 Health, Clinical and Counselling Psychology
Socio-Economic Objective (SEO) 2008: 970117 Expanding Knowledge in Psychology and Cognitive Sciences
920414 Substance Abuse
Peer Reviewed: Yes
HERDC Category Description: C1 Refereed Article in a Scholarly Journal
Appears in Collections:Journal Article

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