Please use this identifier to cite or link to this item:
Title: Directive speech acts in Malay (Bahasa Melayu): An ethnopragmatic perspective
Contributor(s): Goddard, Cliff  (author)
Publication Date: 2002
Handle Link:
Abstract: Broadly speaking one can identify two approaches to the study of speech acts in cultural context: a mainstream approach known as 'contrastive pragmatics' and an alternative approach which I call 'ethnopragmatics'. Contrastive pragmatics (Blum-Kulka, Danet and Gherson 1985; Blum-Kulka et al 1989; Blum-Kulka and Kaspar 1993; among other works) assumes that certain speech-acts or speech-act types such as request, apology, and compliment - are found in all or most cultures, although they are "realised" differently from culture to culture. For example, requests may be realised with different degrees of directness or politeness, with an emphasis on positive or negative politeness, using different formal means of expression, e.g. imperatives, questions, modalised sentences, and so On. Many valuable studies have been produced in the contrastive pragmatics framework, but there are also some serious difficulties with its assumptions and methodology.
Publication Type: Journal Article
Source of Publication: Cahiers de Praxématique, 38(1), p. 113-143
Publisher: Université Paul-Valéry
Place of Publication: Montpellier, France
ISSN: 0765-4944
Field of Research (FOR): 200403 Discourse and Pragmatics
Peer Reviewed: Yes
HERDC Category Description: C1 Refereed Article in a Scholarly Journal
Other Links:
Statistics to Oct 2018: Visitors: 296
Views: 298
Downloads: 0
Appears in Collections:Journal Article

Files in This Item:
2 files
File Description SizeFormat 
Show full item record

Page view(s)

checked on Feb 6, 2019
Google Media

Google ScholarTM


Items in Research UNE are protected by copyright, with all rights reserved, unless otherwise indicated.