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Title: The Market For Animal-Sourced Foods In Tanzania: Business Opportunities For Small-Scale Livestock Producers?
Contributor(s): Pica-Ciamarra, Ugo (author); Baker, Derek  (author)orcid ; Longin, Nsiima (author); Mtimet, Nadhem (author)
Publication Date: 2013
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Abstract: Developing countries' consumption of high-value agricultural products, including animal-sourced foods, is anticipated to grow rapidly in the coming decades, fuelled by population growth, gains in real per capita income, and urbanization. Given that a large share of rural households in such countries keep some animals, a question arises as to whether the expanding market for animal protein represents a business opportunity for small-scale livestock producers. If consumers are anticipated to demand high-quality, highly-processed food products and do their shopping in supermarkets, there will be few opportunities for small-scale producers, who typically have insufficient human and financial capacity to meet that type of demand. Conversely, should consumers demand relatively low-quality and low-processed food products, then the growing market for animal-sourced foods will represent a major business opportunity for small-scale livestock producers. Available datasets and projections, however, while providing information on current and projected quantity of the different livestock products consumed at the commodity level, do not give details of preferred retail forms, outlets used and the desired safety and quality attributes. This paper presents the results of a rapid consumer survey undertaken by the Tanzanian Ministry of Livestock and Fisheries Development in collaboration with the World Bank-FAO-ILRI Livestock Data Innovation in Africa Project in Tanzania. The survey aimed at identifying preferred quality and safety attributes, retail forms and retail outlets for major livestock products and by type of consumers. Results of the survey, combined with nationally representative household datasets, allows describing both the quantitative and qualitative dimensions of the coming market for animal-sourced foods, which is anticipated to provide major business opportunities for smallscale livestock producers in the medium and short term.
Publication Type: Conference Publication
Conference Details: 19th International Farm Management Congress: Transforming agriculture - between policy, science and the consumer, Warsaw, Poland, 21st - 26th July, 2013
Source of Publication: Proceedings of the 19th International Farm Management Congress, v.1 - Peer Review Papers (PR), p. 29-37
Publisher: International Farm Management Association (IFMA)
Place of Publication: Warsaw, Poland
Field of Research (FoR) 2008: 140201 Agricultural Economics
Field of Research (FoR) 2020: 380101 Agricultural economics
Socio-Economic Objective (SEO) 2008: 910201 Consumption
910203 Industrial Organisations
Peer Reviewed: Yes
HERDC Category Description: E1 Refereed Scholarly Conference Publication
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