Please use this identifier to cite or link to this item:
https://hdl.handle.net/1959.11/11983
Full metadata record
DC Field | Value | Language |
---|---|---|
dc.contributor.author | Adapa, Sujana | en |
dc.contributor.author | Rindfleish, Jennifer M | en |
dc.contributor.author | Cooksey, Ray W | en |
dc.contributor.author | Valenzuela, Fredy | en |
dc.date.accessioned | 2013-02-01T10:47:00Z | - |
dc.date.issued | 2009 | - |
dc.identifier.citation | Fifth International GABER Conference Proceedings, p. 108-131 | en |
dc.identifier.uri | https://hdl.handle.net/1959.11/11983 | - |
dc.description.abstract | The goal of this study was to investigate the factors affecting consumers' continued usage and frequency of usage of internet banking in the Australian context. A survey research methodology was used to gather quantitative data from a cross-sectional mall intercept survey in Sydney comprising a sample of 372 internet banking users. The survey comprised technology, channel, social, value and usage dimensions represented as scale items. After testing the data for normality and goodness of fit assumptions, exploratory factor analysis was performed for factor identification. Scale items were checked further for their reliabilities. The final factors identified were employed in hierarchical multiple regression and hierarchical logistic regression analyses to test the proposed framework, while controlling for the demographic characteristics. Several major substantive findings emerged from the present study. Value dimensions significantly and positively influenced consumers' continued usage as well as frequency of usage of internet banking. Channel dimensions identified as perceived safety and perceived specialty factor labels demonstrated a significant impact on consumers' usage of internet banking on a continual basis. With regard to consumers' frequency of usage the measure of perceived safety was found to be significant and perceived specialty to be non-significant. Among the influence exerted by the technology dimensions, measures identified as attraction to usability and attraction to trialability were found to exert significant and positive influence on consumers' continued usage and frequency of usage of internet banking. Social dimensions were found to be non-significantly associated with consumers' continued usage and frequency of usage of internet banking. This study provides important implications for effective banking channel management and formulation strategies apart from identifying the relative importance of the various factors asserted from the customers perspective. | en |
dc.language | en | en |
dc.publisher | Global Academy of Business and Economic Research (GABER) | en |
dc.relation.ispartof | Fifth International GABER Conference Proceedings | en |
dc.relation.ispartofseries | Global Academy of Business and Economic Research International Conference Proceedings | en |
dc.title | Dimensions Affecting Consumers' Continued Usage and Frequency of Usage of Internet Banking: Empirical Evidence from Australia | en |
dc.type | Conference Publication | en |
dc.relation.conference | GABER 5: Fifth International Global Academy of Business and Economic Research Conference | en |
dc.subject.keywords | Consumer-Oriented Product or Service Development | en |
local.contributor.firstname | Sujana | en |
local.contributor.firstname | Jennifer M | en |
local.contributor.firstname | Ray W | en |
local.contributor.firstname | Fredy | en |
local.subject.for2008 | 150501 Consumer-Oriented Product or Service Development | en |
local.subject.seo2008 | 910403 Marketing | en |
local.profile.school | UNE Business School | en |
local.profile.school | UNE Business School | en |
local.profile.school | UNE Business School | en |
local.profile.school | UNE Business School | en |
local.profile.email | sadapa2@une.edu.au | en |
local.profile.email | jrindfle@une.edu.au | en |
local.profile.email | rcooksey@une.edu.au | en |
local.profile.email | fvalenz2@une.edu.au | en |
local.output.category | E1 | en |
local.record.place | au | en |
local.record.institution | University of New England | en |
local.identifier.epublicationsrecord | une-20100324-125358 | en |
local.date.conference | 28th - 30th December, 2009 | en |
local.conference.place | Kuala Lumpur, Malaysia | en |
local.publisher.place | Tallahassee, United States of America | en |
local.format.startpage | 108 | en |
local.format.endpage | 131 | en |
local.series.issn | 1940-5391 | en |
local.series.number | 5 | en |
local.peerreviewed | Yes | en |
local.title.subtitle | Empirical Evidence from Australia | en |
local.contributor.lastname | Adapa | en |
local.contributor.lastname | Rindfleish | en |
local.contributor.lastname | Cooksey | en |
local.contributor.lastname | Valenzuela | en |
local.seriespublisher | Global Academy of Business and Economic Research (GABER) | en |
local.seriespublisher.place | Tallahassee, United States of America | en |
dc.identifier.staff | une-id:sadapa2 | en |
dc.identifier.staff | une-id:jrindfle | en |
dc.identifier.staff | une-id:rcooksey | en |
dc.identifier.staff | une-id:fvalenz2 | en |
local.profile.orcid | 0000-0002-4385-1783 | en |
local.profile.orcid | 0000-0003-0297-7256 | en |
local.profile.role | author | en |
local.profile.role | author | en |
local.profile.role | author | en |
local.profile.role | author | en |
local.identifier.unepublicationid | une:12186 | en |
dc.identifier.academiclevel | Academic | en |
dc.identifier.academiclevel | Academic | en |
dc.identifier.academiclevel | Academic | en |
dc.identifier.academiclevel | Academic | en |
local.title.maintitle | Dimensions Affecting Consumers' Continued Usage and Frequency of Usage of Internet Banking | en |
local.output.categorydescription | E1 Refereed Scholarly Conference Publication | en |
local.conference.details | GABER 5: Fifth International Global Academy of Business and Economic Research Conference, Kuala Lumpur, Malaysia, 28th - 30th December, 2009 | en |
local.search.author | Adapa, Sujana | en |
local.search.author | Rindfleish, Jennifer M | en |
local.search.author | Cooksey, Ray W | en |
local.search.author | Valenzuela, Fredy | en |
local.uneassociation | Unknown | en |
local.atsiresearch | No | en |
local.conference.venue | Grand Seasons Hotel | en |
local.sensitive.cultural | No | en |
local.year.published | 2009 | en |
local.date.start | 2009-12-28 | - |
local.date.end | 2009-12-30 | - |
local.profile.affiliationtype | Unknown | en |
local.profile.affiliationtype | Unknown | en |
local.profile.affiliationtype | Unknown | en |
local.profile.affiliationtype | Unknown | en |
Appears in Collections: | Conference Publication |
Files in This Item:
File | Description | Size | Format |
---|
Items in Research UNE are protected by copyright, with all rights reserved, unless otherwise indicated.